Reasons why you need a website for a small business.
A few years ago people never have thought that they will be shopping online. They will go straight after work to a shopping centre and buy all the goods that they needed. Most people would shop at a place they knew well and was comfortable with.
Today people do not only shop for clothes, gifts, and toys online but they even buy groceries online from Pick 'n Pay or Woolworths. So why is a website important for a small business owner? The answer, simple. When people buy online they are open to new places with new and fresh ideas. This means that if they are tired of a certain company's products they will google and search for something that they might like.
This is where a website can make a huge difference for a business owner. A company might want to buy corporate gifts for their employees and they decide that they want the gift to look professional yet they want it to be special. Companies like Pick 'n Pay and Woolworths has so many franchises and produces an enormous amount of stock that gifts sometimes lose their meaning. If a big company like this comes across a website which says that they sell corporate gifts and they can custom make anything that they want to, you can be sure that they will give that small business a call.
Many times when people google “Coffee Shop Near Me” on google maps and it shows a shop nearby but it does not have a website that person would much rather look for another coffee shop where they have a website because this shows them what the place looks like and this creates the idea that it is a better coffee shop.
It is important for big and small companies to invest in their online presence through an impressive website.