Why a mobile responsive site is important.

It is really great to sit at work with a big screen that has high resolution. On this big screen you can open up any website and experience it in it’s full glory. All of the buttons and links work perfectly and you scroll though the website without any problems. This company’s website looks truly impressive but their product is not only relevant to you, it may be relevant to a different age group or a certain culture. These people make use of only their phones, the screen is a lot smaller and works differently.

So what if this company has this amazing looking site and they reach 11% of people in their target market but their website is not responsive on a mobile phone where 45% of their target market spends their time. When a client opens up this company’s website on their phone, and see that the website does not display correctly, the buttons and links are not clickable and everything looks broken. This would irritate even the most patient phone user in the world.

This is why it is so important that a website is mobile friendly and responsive at all times. More and more people make use of their mobile phones to view products and services that they are interested in. If this feature is not included into your website you can be sure that a lot of possible clients will be slipping right through your fingers. The moment when your website looks great on all devices and browsers you can be sure to reach a lot more clients.